<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=658263587654409&ev=PageView&noscript=1" /> Bridging Her Story Podcast Interview | How to Increase Sales with Copy


I've been called the OG of copywriters for creatives, wink—I hook up women with words as a launch copywriter & brand strategist. Even while raking in more than 7-figures since I've been at it, I believe working from a place of rest (not hustle) IS possible—and I want the same for you.
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May 10, 2019

Bridging Her Story Podcast Interview | How to Increase Sales with Strategic Copy & Efficiency Tactics

Reading time: 2 min.

Are you using rhythms and systems to help you work from a place of rest?

Grab your Beats by Dre off your husband’s nightstand (wait, just me?): This episode is FULL of amazing resources to help you serve your clients well while avoiding burnout—plus, you know me. DUH, I’m going to talk about the importance of copywriting and how to use it in your business.

I always seem to work that one in. 😉

It was such a pleasure to sit down and chit-chat with Erin about all things creative small business—I hope you enjoy the episode.

Let’s go!

Click here to check it out or click here for iTunes listening details!

In this episode, here are a few things you’ll learn:

  • About my corporate background and transitioning to building my own business—including how I faced (and uh, was hospitalized for) anxiety, and how I’ve been able to shift my priorities both personally and in work.
  • Copywriting – what exactly IS that? I explain what the world of copy is all about. Pssst … this blog may help, too.
  • Tips on where to start for websites including messaging, branding, user experience, and how to have visuals and messaging tell a story.
  • Word Banks and Messaging Guides: what are they and how to use them in every area of your business, from your greeting to how you choose who to work with when outsourcing.
  • The psychology around sales funnels, plus how to simplify communication from the beginning to the very end in clear and direct ways.
  • How templates offer greater care for clients instead of being an impersonal response.
  • Delegating tasks that will free up time and save money because time is money.
  • Figuring out your rhythms of work and schedules and tasks and putting like things together to avoid burnout


… AND den some. 🙂

If you can’t sell me on your business, then who can? Click To Tweet



You may be interested in: My episode on The Creative Speaker podcast here.

Links & Resources:

Again, so grateful that Erin had me on The Bridging Her Story Podcast.

Have you given it a listen? Shout if you have or tag me on the ‘gram—I’m a die-hard podcast consumer, so you’re my people if you are, too!

Freshly sharpened pencil bouquet ready, I'm here to make sure your words sell. I help women like you steward your story well, so you can work from a place of rest—not hustle.

free mentoring? yes, please

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