(but unsubscribe at any time you want, bc you do you—and no judgement if you wanna grab them all.)
And yes, if you click download, you'll get on my email
fam of more than 55,000 creatives loading up on free tips
I've blogged a tish-bit about books I think creative entrepreneurs should throw in their bag on airlines and beach days. Here it is. For all my book recommendations, click below to see the can't-miss books I've had my nose in since becoming an entrepreneur.
From my nightstand to yours
Click to read the blog >
Shop my favorite recommendations >
For building out & hosting sales pages, check-out cart pages, opt-in pages, and ALL the funnels.
So you can plan in advance and get on Instagram for *ACTUAL* fun. Watch how I plan 30 days of social media in 1 day here >>
for email marketing, best for subscriber lists from 0 - 20K.
for invoicing, client & project management, contracts and payments. It's a lifeblood over here.
what's inside my
OMG, obsessed. Quit losing hundreds of dollars from failed student credit cards each month.
For personal & business goal setting and planning. Watch how I use them here >>
Shop my friend Angela's pre-made website templates, brand identities, & more (she nailed my brand identity, right??)
Our content calendar, team goals, and my daily tasks ALL live in this tool. Watch exactly how we use Asana here >
Install your security system for your business.
Get stylish stock imagery that doesn't break the bank ... I use Shay's images constantly in my marketing!
I built a 7-figure business off a website template—grab yours here. See "My Secret to Picking a Website Template" here >
Snatch up that domain you've been thinking about—at $12 or so a pop, I buy domains whenever I have an idea. ;)
My paper agenda essential
I live and die by my Google calendar and I use a tool called Plann for our content calendar planning in my business, but I LOVE a good paper planner. I need something beside me during the day to use as a scratchpad to jot ideas on—get my messy thoughts out best on paper.
You've heard the research & stats: when you actually take the time to slow down and mindfully write something out, you tend to remember it more. That's why my Full-Focus planner goes with me any and everywhere—each quarter, I mark up my new planner (I alternate between the cognac leather color & off-white linen one!). Snag 10% off your single-planner or subscription with code "ASHLYN10"!
Since 2016, I've plopped this planner beside my desk daily: it helps me mark grace-filled progress on my 5 personal & 5 business goals each quarter.
When I'm doing SEO research for a client copywriting project, I reach for this took first. See instant stats—monthly search volume, suggested words, etc.—right in Google.
I wrote an article about AI copywriting & content writing tools here. This tool is PRIMO for helping chop up & clean up your writing, so you can disseminate it on multiple platforms.
This is what I use for installing our own funnels, and a go-to rec for clients chiefly because of the measurement aspects. Split testing? A breeze. Tracking conversion rates? Cinch.
Spell check on steroids. Download it and werk it—psst, the free version is all you need. It's fab.
Testing? Duh you are, you're a copywriter. I like to use Sumo tools to see what's converting ... and what's not.
This is one of two platforms I've found best for drafting client deliverables, from sales pages to email sequences—the other one is Google Docs, you've probably heard of it. ;)
Study up—anyone that asks me about becoming a copywriter, I recommend adding a healthy stack of these books to your TBR shelf.
Investing in Kira & Rob my first full-year as a copywriter was invaluable to get feedback on pricing & client work. Listen to my episode #68 on their podcast right here.
Get 14 days FREE with Interact >
Try Convertkit—no strings attached >
Watch the free class >
Happy birthday email marketing—40 looks good on you ;). And now? Email's more powerful than ever: your audience is 3x times MORE likely to convert hearing from you in email than your latest IG or FB post. I may write emails for a living, but I'll teach you everything I know so you can do the same for your business.
(Bc I have a lot of feelings about email copy)
things that keep family running
(and my FREE welcome mag template)
No monocles or twirling mustaches here. It's super easy (and pretty) to keep all client details in one workspace, instead of inbox-capades. Ew.
Get yo'self paid, without the PDF'd docs you DIY (I used to do that, too) and take care of your people with easy-to-sign agreements.
behind-the-scenes of my
psst—don’t leave without your
Get a front-row seat to sales copy tips & hacks I’m applying to write first-rate/top-shelf funnels for clients, what’s on my desk (and in my earbuds), and what lessons I’ve learned … sometimes the hard way. Hope you’re ok that I’m a little more personal here than I am in social media land. 😜
These emails are read—and swipe filed—by people you probably follow in the creative industry … and you can get ‘em, too.