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Reading Time: 7 Minutes Have you recently ghosted your email list? This is a safe space, you can tell me. 😉 Listen, it happens—no need to panic! I’ve created a 3 part email sequence series to win back that click. I’m sharing email copywriting tips along with email newsletter content because we all know it can feel strange trying […]
Reading Time: 9 Minutes True life: I’m an email marketing copywriter, which means I love digital marketing, but I also am obsessed with my privacy and my data online—it’s a weird life. 😉 Apple and iOS have some privacy updates that are coming down the pipeline, which, yay, when we have our consumer hat on, but *cringe* for our […]
Reading Time: 9 Minutes Happy birthday email marketing—40 looks good on you ;). It’s been around since the early 1980s, but this past year has increased our reliance on email marketing, so let’s talk about email marketing trends & predictions for 2021. So many of our brands have been leaning on digital marketing heavily as we’ve been trying to […]
Reading Time: 10 Minutes Is email marketing worth it in 2021!? (spoiler: YES!) More specifically, is ConvertKit worth it?! Email platforms aren’t cheap, and they also tend to cost more as your list grows. In this post, I’m answering these questions and sharing my 2021 ConvertKit review. ConvertKit is where I first started to build my email list into […]
Reading Time: 10 Minutes Does the thought of coming up with a year’s worth of email marketing ideas seem completely overwhelming? I remember right where I was when I decided to QUIT focusing so much as an email copywriter on building other people (i.e. clients’) email strategies and focus on my own. But the thought of emailing 52+ times—and having […]
Reading Time: 8 Minutes It takes me about five minutes to structure my email newsletter every week, then another 10 – 15 to bang out a first draft. In this blog, I’m diving into the 6-step email newsletter formula that has helped me not just grow my list but maintain my email list’s growth. The whole “don’t write unless […]
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