In today’s video, I’m tackling a question 99.9999% of my students and clients ask me: Should I list my prices on my website? Or if I am, how exactly do I do that?
Spoiler alert: there isn’t ONE right way or wrong way—in this video, I’m sharing with you why you need to have your ear to the ground when it comes to the sales funnel in your business (and yes, you have one, even if you don’t think you do … your dentist’s office has a “sales funnel,” which I’ll explain).
Listen in to learn the break down on the “should I list my prices” question, and the 5 ways we’ve displayed pricing for our Ashlyn Writes website copy clients, including:
- Not listing them, gating them by an inquiry
- Not listing them, gating them by an application
- Listing them (and when you should do this!)
- Sorta listing them, by suggesting a recommended percentage of budget
- Sorta listing them, by suggesting a “starting at” price
I give the reasons you may want to use each of the 5 ways at SOME point and for some products in your business, and also why maybe you should change it up from time to time—it’s all here!
After you’ve tackled this, you may need to make sure the button that your readers click on is good to go … no worries, click right here for a post I wrote on how to make that button shine!
And make sure to grab my complete sales page anatomy swipe file to help you get started!