Reading Time: 1 Minute Have you ever had an email subscriber hop on your list … just to grab the freebie and peace out once you send a weekly newsletter? Yup, it happens to us all. Which stinks, because you’re just burning the midnight oil to build your list for your upcoming pitch or offer, and it just stays […]

Reading Time: 4 Minutes

Well, as a copywriter, my goal is to talk to your tribe slash those interested in your services … not trick a robot (or yourself) into a big number on your email marketing account.

There’s on thing-you-need-to-do-for-an-engaged list that isn’t spoken of quite so often.

Cleaning uninterested people off your email list! Here’s how.

Reading Time: 5 Minutes

So you bought ConvertKit, started a free Mailchimp account, or are just DIYing a launch. And now, you’re ready to do something beyond just send out a monthly newsletter.

First things first: I always recommend serving your audience for upwards of 5 months before kickin’ in gear with a BIG launch, but you can absolutely start off with something smaller!

Here’s how to write a little email funnel to your service, package, or product!

Reading Time: 6 Minutes

So you’ve come around to the idea that you *need* to build an email list for your creative small business. 

You bought stock — I mean — you INVESTED in an email marketing platform (listen, $30 a month for something when you’re just barely building your email list is a tough sell, I know! I’ve been there). What next?

Take it from me: here are 9 email marketing tests that will stand the test of time and algorithm changes!