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Work from a place of rest—not hustle.

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I'M ASHLYN

I've been called the OG of copywriters for creatives, wink—I hook up women with words as a launch copywriter & brand strategist. Even while raking in more than 7-figures since I've been at it, I believe working from a place of rest (not hustle) IS possible—and I want the same for you.
 
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Reading Time: 10 Minutes

Now, the about page is no junk drawer or utility room, so don’t go giving away TMI or your whole story: proclaim just enough to give your reader reason to feel as if he or she has met you and that you could be friends. Follow these steps you’ll be on your way to a better about page.

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Business Tips

The PERFECT About Page Template to Book More Clients

how to get testimonials-testimonial examples

Reading Time: 10 Minutes

Those paragraph-chunk testimonials that you’ve been pasting all over tarnation? Y’know, the 6-sentence beauty your last dreamboat client or conference attendee sent over waxing poetic about ya?

Yeah. Soooo …. no one’s reading it. Here’s how to fix that!

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Copywriting Tips

8 Ways to Get Powerful & Persuasive Client Testimonials (+ Examples)

Reading Time: 7 Minutes As a launch copywriter, I consistently help clients and students with sales copywriting as they launch a service, a product, or an entire new website—with that comes great insights that I’m excited to share with you. Today, I’m walking you through 4 ways to take your sales copywriting from pretty good to GREAT for your […]

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Copywriting Tips

4 Proven Sales Copywriting Tips from a Launch Copywriter

Reading Time: 9 Minutes Have you ever wondered about the difference between a website launch, service launch and product launch—and better yet, what that difference means for you? Welp, today I’m breaking it all down. [*cue cheesy dance moves*]  “I just had a launch, but it didn’t go so well.” ⬅️⬅️ hear this ONE too many times as a […]

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Copywriting Tips

3 Tips to Launch a Website, Product, or Service

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Reading Time: 7 Minutes So you know that you’re supposed to grow your email list and you’re working on building that—but the thing is, you can have all the head knowledge and plans, but if you can’t say beyond a shadow of a doubt that your emails are doing their job and helping you market your creative small business […]

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Email Marketing

How to Write Your Email Newsletters Like a PRO

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Reading Time: 6 Minutes You can do all the good work to write captivating copy that connects with your readers (YAY!) but if you don’t know what keywords to use, odds are those blogs and pages of your website you worked so hard to write won’t bubble up on your good-ol’ search engines. In this SEO copywriting tutorial I […]

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Business Tips

6 Ways to Instantly NAIL Your Keyword Research

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Reading Time: 6 Minutes Ever thought about what your brand voice needs to sound like? Have you written or said things for your business and immediately thought, “Yuck, that doesn’t sound anything like me.” Or worse, that it sounded exactly like you snagged it from someone else’s brand … maybe a little bit because you did? Well, today I […]

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Copywriting Tips

How to Improve Your Brand Messaging

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Reading Time: 9 Minutes How do you nail down a niche for your creative business when you feel like it’s ALL been done, and how do you overcome the fear that not enough people will need your niche to keep you in business?  For the record: both are TOTALLY possible. And, for the first time here on the Interweb, […]

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Copywriting Tips

The 4 Steps you need to know to choose a niche for your creative business

How-to-optimize-your-website-AshlynWritesCopywriting-FeatureImage

Reading Time: 11 Minutes You could spend money on ads, try to grow your Instagram following and add new products and services, or you could increase the conversion rate of the traffic, and the audience you already have. That’s the power in optimizing your website and keeping your visitors from bouncing away before they make that key choice you […]

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Business Tips

5 Surefire Strategies to Optimize Your Website & Up Your Conversion Rate

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Reading Time: 9 Minutes I often get asked, “How does SEO tie into your website copywriting?” Welp, since both my clients and students tend to work in businesses in highly competitive spaces, I’ve had to learn a system for drawing in your clients with both copy that converts and ranks on Google (totally used to not know this, more […]

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Copywriting Tips

The Top 8 SEO Copywriting Tips You Need to Apply in Your Business

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Welcome to the AW blog! I hook up women with words. Grab a cup of coffee or glass of wine, and enjoy a peek behind-the-scenes of my ink stained life. 

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I'M ASHLYN

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