launch copy
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Reading Time: 8 MinutesHey—you. The one who is maybe a *little* bit nervous to launch a website, hit publish on that course, or start that more high end, more expensive service. Come on in: in this blog & video, here’s a launch copywriter’s take on 6 mindset shifts that will help you go BIG and get your new […]
Reading Time: 6 MinutesI’ve never done this before! But, why not. Today, I’m going behind the scenes of my latest launch and bringing you a teardown of what went well—and what I’ll do differently next time One of my mastermind sisters, Emma, reminded me that launching is essentially like the hype build-up before Harry Potter movies […]
Reading Time: 4 MinutesWhoop! We’re almost done with another Copywriting for Creatives™ launch week around here! I’ve written about launch plans, launch copy checklists, and planning a marketing campaign, but whatever. Let’s talk about something fun today. 🙂 How to actually ~survive~ launch week. For the uninitiated, a launch week feels like a mash-up of Christmas and exam […]
Reading Time: 4 MinutesThis post first ran on my client Think Creative Collective’s website. Click here to listen to my podcast episode with them on the Strategy Hour Podcast! When it comes to drafting up your copy for a Facebook ad, you can’t just one-and-done apply the copywriting techniques you’d use for Google ads, or the copywriting techniques you’d […]
Reading Time: 10 MinutesOkay, so let’s have a conversation about online education and courses for creatives. Prefaced by saying this: Six months into my business, I hit a wall where I couldn’t take on the amount of 1-on-1 inquiries I was getting. I also realized that a lot of sweet potential clients were trying to outsource copywriting, and […]
Reading Time: 5 MinutesLet’s talk about sales page copy. This past week, my friend Megan Martin posted an incredible Instagram asking this: Can we have an honest conversation? If I could sum up the 2017 education scene in the creative world in one word… I’d call it… noisy. Facebook ads, webinars, courses, oh my. Everywhere I looked I […]
Website Launch
Conversion Checklist
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Google Docs Website Copy Template
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How to Write Your Launch with AI
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On-the-house Glass Bubbles
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