Oh my goodness gracious—you can media-train your clients for years in marketing and PR, but nothing will ever soothe your nerves when you’re media-training YOURSELF for a podcast interview!

Today, I have to utter joy of being featured—and sharing my story—on the Courage + Clarity podcast.

I once heard that thumbing through your own Facebook & Instagram photos is psychologically more affirming than thumbing through others’—I’d like to say the same is true listening to yourself give some business education, copywriting training for creatives, and a whole lot of real talk about eating disorders, mental health, and resting! Once I can psych myself out to *actually* listen to my own voice (Ew. Does that feeling ever end?? ????), I sit amazed again at the story of what God has done. I need the reminder of His faithfulness every.single.morning, because it’s so easy to let the world’s voice be louder.

Tune into Episode 043 | Courage // Breaking Up with Career Obsession & Using Meaningful Work to Heal to learn:

• My rocky road to entrepreneurship, including why I had to hit “pause” on her life while she was hospitalized for two months …
• How I challenged her career mindset and decided to forge a completely new path after a successful, striving-based PR career …
• How I got started as a copywriter …
• The BIG thing I did to accelerate her business and become the “go to girl” for launch copywriting in her industry in just one month …

Then, hit up Episode 044 | Clarity // How to Write Compelling Copy that Turns Lurkers Into Buyers to learn:

• The concept of customer led copy, and how great copy is assembled instead of created out of thin air …
• How to leverage the words on your website in a way that actually gets you PAID …
• How to “coach the conversion”—aka, the 5 steps your audience needs to walk through to go from new follower to paying customer …
• 7 little known secrets to copywriting that will make all the difference in your business …

If you struggle with figuring out how to craft your message in a way that truly lures people in, I think this episode will be perfect for ya.

The truth is, there’s no magic bullet to copywriting. There’s no voo-doo, black-magic formula here. This is about really listening and paying attention to the market, simplifying your message, and crafting your copy in a way that truly resonates.

“This might just be one of the most info-packed Clarity episodes to date,” Steph said.

Eek!

Resources we mentioned:

• Writing Copy for the Web: A Guide for Copywriting
• Ask by Ryan Levesque
• Ray Edwards
• Breakthrough Advertising by Eugene Schwartz
• Jab Jab Jab Right Hook by Gary Vaynerchuk
• Start a Blog That Matters — 5 weeks free at Fizzle

So, what do you like to listen to?? What podcasts are your jam? Tune in to hear Steph’s radio-quality voice and a super thick southern accent talk ????????about writing copy for your creative business & finding restful work!